12th Annual Run/Walk event with 5k & 13k distances. 14 Mile casual bike tour and a 1K kids run. Event is held on the street and path next to the sand. Men and women are encouraged to run and walk showing their BRA in honor and in memory of those who have been diagnosed with breast cancer. Awards will be given to “Best Decorated Bra” in town. Approximately 75% female. Participants have above average disposable income and tend to be focused on health and personal improvement.